Mynewsdesk

Mynewsdesk AB
Type part of NHST
Industry Public relations
Founded 2003
Founder Kristofer Björkman, Peter Ingman, David Wennergren
Headquarters Stockholm, Sweden
Key people
Louise Barnekow, CEO
Filip Tottie, CFO
Mia Nordborg, COO
Revenue SEK 100 million (2013)[1]
Number of employees
160 (2013)
Website mynewsdesk.com

Mynewsdesk is an all-in-one brand newsroom and multimedia public relations (PR) platform, where companies can set up newsrooms to publish and distribute their content, simultaneously publishing it on social media or embed the newsroom to their own site.

Mynewsdesk was founded in 2003 and is based in Stockholm, Sweden, but the company also has sales offices in Malmö, Gothenburg, Oslo, Copenhagen, London and Leipzig.[2]

Metropolitan Police security incident

In July 2019 a series of bizarre tweets appeared on the Twitter account of Scotland Yard, the headquarters of the Metropolitan Police Service in London. The account has 1.2 million followers. These messages were also repeated in press releases emailed out to journalists from the police force's official email address. On Saturday 20 July the police force indicated that the incident was caused by "unauthorised access" to its MyNewsDesk account which publishes content via the Met's website, Twitter account and email.[3][4][5]

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